How can I avoid being “too general”?

Start by narrowing your paper topic and thesis. It is much easier to write an interesting paper on a narrowly focused point than on a topic that it would take a book to begin to address. For example, rather than “global warming” write on “how to reduce carbon emissions at my office.”

Support your claims with concrete, specific evidence. For example, instead of saying “we waste too much paper,” say “last week we threw out twenty five pounds of paper.”

Use descriptive language. For example, instead of saying “the dress is pretty” say “the black dress sparkled.” Descriptive language should appeal to the reader’s senses to help them see, hear, feel, taste, or smell what you are describing.

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